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Chobani Brand Launch


Design lead for Chobani’s brand launch campaign. Tasks included celebrating the new visual voice of the Chobani rebrand via bold environmental graphics, digital and printed invites, swag kits including a tote bag, postcard booklet, t-shirt. Animated interpretations of postcard illustrations were designed for social.

Chobani, 2017

Role: Designer







Overview
Design lead for Chobani re-brand launch event.
Role
Designer

CCO
Leland Maschmeyer

VP of Brand Design
Lisa Smith

Creative Direction
Michael Ciancio

Design Support
Rik Brancho
Pat Iadanza


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