Overview
Art direction for animated video educating parents on the product innovations and benefits of Nike Kids sports bras. Video created for a global audience, living on Kids bra product pages on Nike.com.

Role
Art Director

Partners
Sophie Koko Gate, animator and director
Blink Ink, production

Nike Team
Sara Cruthers, Nike bra designer and voice over
Kate Thornton, producer
Jeremy Catalino, Script Writer
Damion Triplett, Creative Director


© 2020 Erica Bech
All rights reserved.